Google Goes Travel – Purchases ITA Software for $700m

Google has just taken a giant leap into Travel through its recent $700m USD acquisition of the mathematician-heavy Ivy-leaugers at ITA Software. TechCrunch has a great write-up of the acquisition Google now has a foothold into flight pricing – and a powerful one at that.  ITA’s QPX flight shopping and pricing engine has won rave reviews…… Continue reading Google Goes Travel – Purchases ITA Software for $700m