Cyber Monday Multi-Channel Campaign
We orchestrated a full-scale Cyber Monday travel sale across every digital touchpoint—in-app messaging, targeted placements, email with deep linking, and more—offering 50% off select flights.
The campaign required seamless coordination across marketing technology platforms: Airship for in-app messaging, Adobe Target for personalization, and Branch for email deep linking. The result was a unified customer experience regardless of entry point.
A masterclass in cross-functional execution—connecting Revenue Management, Marketing, and Digital teams to deliver a cohesive sale experience.
Coordinated campaign across all digital channels